Photographing with Scissors

Press photographers avoid ribbon cutting ceremonies when possible. Ribbon cutting ceremonies can seem overly staged and unemotional, but yesterday’s event at the new Maxx Value Foods grocery store felt bigger.

Save Mart Supermarkets held a grand opening for the new Maxx Value Foods in Oakland, California on Wednesday March 7, 2012. The new Maxx Value, the second in the Save Mart chain, was previously a Lucky grocery store. (bryan farley)

Opening an urban grocery store is newsworthy, even if Save Mart merely changed Maxx Value from Lucky. Oakland’s Mayor Jean Quan, District 4 City Council person Libby Schaaf, and other Oakland community members attended the grand opening. The company and the community want the store to succeed.

Save Mart Supermarkets held a grand opening for the new Maxx Value Foods in Oakland, California on Wednesday March 7, 2012. The new Maxx Value, the second in the Save Mart chain, was previously a Lucky grocery store. (bryan farley)

According to Save Mart, Maxx Value Foods is the second store of its kind. The Oakland store is the first outside of Modesto. (Save Mart’s corporate headquarters is located in Modesto.)  Will this lead to more big checks and grand openings?

 (bryan farley)

You can view the photo gallery here, or wait until the MacArthur Metro columnist writes the article about the grand opening.

 

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